Virtual ROUNDTABLE

Data-driven Member Engagement: A Roundtable with Industry Innovators

Join us for this live conversation with three forward-thinking rec center leaders as they share practical ways they're using data to boost member engagement.

Why Attend:

The seasoned rec center leaders will share how they use everyday data to optimize resources, measure impact, and enhance member experiences. Ideal for community rec executives, directors, managers, and staff looking to leverage their existing data more effectively.


Featured Speakers:

Wes Ashcraft, Center Director

Cordova Family YMCA - YMCA of Memphis & the Mid-South

Showcases custom Salesforce dashboards with widgets for group exercise and personal training and how they use that data to make valuable operational decisions.

Emilio Alvarez, IT Director

YMCA of San Diego County

Shares his approaches for tracking member journeys through fitness orientations, class attendance and equipment usage and how that data is used to improve member retention.

Gabe Brand, Data + Systems Manager

Valley of the Sun JCC

Demonstrate their data visualization systems and how they track class and 1:1 training analytics to better improve member experience

HOsted By

Rachel koretsky - Upace

Lauren goldman - Traction rec

JOIN US

April 9, 2025
1:00pm Eastern Time

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